When you think of a web designer you normally would think of someone staring at a computer with their eyes glued to a screen, coding away with a cup of coffee in close reach to keep them going.

And you’re right, but with freelance web designer Petar Ceklic’s personal branding photoshoot we wanted to step outside the box.

We wanted to incorporate an urban feel and a sense of being able to work from anywhere. Computer and tablets in hand we hit the streets of Perth to add some oomph to his branding photos before returning to his home where we took his love (and fuel) of coffee and added a homely feel to his set of branding photos.